Loyalty Mentor, A Premium Loyalty Scheme

Take loyalty in a better direction with Loyalty Mentor

Back in the day, airlines had the brainwave of attracting customers by offering incentives – the loyalty scheme was born.

Eventually everybody from airlines to car rentals was doing it. Loyalty schemes grew complicated and hard to use as they proliferated. Today many look more like ‘dis-loyalty’ incentives.

Loyalty Mentor by Journey Mentor brings loyalty back to its roots by truly rewarding customers and keeping them on board.

One problem with traditional loyalty schemes is the long wait customers often have to see their rewards[1]. Unlocking rewards is also complicated. Not with Loyalty Mentor.

Nor do most loyalty schemes provide tools that help travel companies analyse data and understand customer behaviour in order to better tailor loyalty strategies.

Less frequent travellers or seasonal variations may result in low engagement with schemes. The ability to suggest rewards that more closely match travellers’ needs, behaviour and interests can help overcome this problem, which is why it is a feature of Loyalty Mentor.

Loyalty Mentor works as a standalone or in tandem with other Journey Mentor products for agents, airlines and travel companies. It fosters direct loyalty to an agent or travel company selling a range of services, whatever services their customer purchases.

Loyalty Mentor:

• Is comprehensive and user-friendly. Participants can manage offers simply, travel providers can message members and produce reports seamlessly

• Uses an asset-backed digital currency tied to real-world assets

• Allows members to spend points at any time on any service including flights, hotels, tours

• Offers multiple tiered benefits which means customers unlock more rewards the more they spend

• Gives customers the choice to pay using card or loyalty account

•  Is potentially self-funding; the agent as well as customer is rewarded.

Loyalty Mentor can boost revenues by strengthening the tie between agent and customer. It offers customers all-round convenience and meaningful rewards.

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[1] Complete Guide to Loyalty in the Travel Industry (whitelabel-loyalty.com)